Design Logos in PowerPoint

Maybe you’ve wondered: can I create a logo in PowerPoint? Yes!

Looking at Microsoft PowerPoint, logo design might not be your first association. However, you can indeed create logos in PowerPoint, especially with some of the more advanced shape tools.

Can I Create a Logo in PowerPoint?

Absolutely, you can create a logo in PowerPoint! Many people may not realize that PowerPoint actually has a robust set of design tools. You can make custom shapes, edit points, and much more. This tutorial will guide you through the basics.

If you need a logo designed quickly and easily, consider checking out the professional offerings on Envato Elements. These logo designs can be fully customized, allowing you to upload your completed logo into your PowerPoint presentation.

Ready to explore PowerPoint logo design? Let’s dig in!

How to Create a Logo in PowerPoint

So, what can we do with PowerPoint logo design? You may be more familiar with importing logos into PowerPoint documents, but in some cases, you can recreate or completely create a logo from scratch.

For this demonstration, we’re going to create a simple PowerPoint logo that is entirely made within PowerPoint!

Step 1. Open the Shapes Drop-down

Let’s start off with the Shape tools, which will serve as the foundation of our PowerPoint logo. Begin by selecting the Insert menu. From there, choose Shapes.

Once you select Shapes, you’ll see a wide variety of default shapes available for your use.

Step 2. Create a Shape

For this example, we’ll begin with a simple circle. Select the circle from the default shapes available. To draw it, simply click and drag in your work area. Your circle can be adjusted to any size you prefer.

To draw a perfect circle instead of an ellipse, hold down the Shift key while clicking and dragging.

Step 3. Add Color to Your Shape

Changing the color of your shape is simple in PowerPoint.

Right-click on your shape (or control-click on a Mac) to access the context menu, then select Format Shape. This will open the Format Shape pane.

Step 4. Change the Outline

In the Format Shape pane, navigate to the Fill & Line tab. Here, you can change the color of your shape or opt for no color at all.

For example, you might want to set your shape to No line, ensuring it doesn’t have a colored outline. Additionally, let’s make our circle green.

Step 5. Add a Second Shape

Most likely, you’ll want your PowerPoint logo to consist of more complex shapes. Let’s explore how to achieve that.

First, create a combined shape. Start by creating a rectangle using the same method as before: go to the Insert menu, select Shapes, and then pick the rectangle. Click and drag to draw it.

Here’s what mine looks like so far:

Step 6. Position the Shapes

Click to select any shape, and then drag to reposition it. I recommend overlapping the two shapes. If the color is the same, they should visually appear as one shape.

Step 7. Select Both Shapes

PowerPoint allows us to merge our created shapes into one custom shape.

Hold down Shift, then click to select both of your shapes. You’ll know they’re both selected when they appear highlighted:

Step 8. Merge the Shapes

Next, navigate to the Shape Format menu.

Here, you can select Merge Shapes, presenting you with four options:

1. Union
2. Combine
3. Fragment
4. Intersect
5. Subtract

Choose Union to combine the shapes into one unified design.

Now, our two shapes are merged into one!

Step 9. Refine the Image

Let’s refine our custom shape. To do this, I’ll create another shape to round the bottom of our design.

Again, go to the Insert menu, then select Shapes. Draw another circle, positioning it atop your custom shape.

Step 10. Merge the Shapes Again

Use Merge Shapes > Union once more to combine them into one shape. Here’s what my new custom shape looks like now.

Step 11. Manipulate the Shape

Let’s explore additional ways to manipulate this shape. I’d like to cut out part of it, so I’ll first draw another rectangle.

Select Insert > Shapes again, and click and drag to draw the rectangle on top of the custom shape.

Step 12. Cut a Shape Out

We’ll cut out this rectangle from our custom shape. Click on the main custom shape, then hold down Shift and click on the shape we just placed on it.

Next, go back to the Shape Format menu. Choose Merge Shapes, and this time we’ll select Fragment. Here’s what the result looks like.

Step 13. Delete Excess Shapes

So, why use Fragment instead of Subtract?

Using Subtract would remove the rectangle shape from our custom shape, while Fragment breaks all pieces of what we’ve drawn into independent shapes.

Delete any unwanted excess shapes by selecting them and pressing the Delete key on your keyboard.

Step 14. Color the Logo Pieces

Now that the top and bottom of our custom shape are independent, let’s explore our options. Click on the bottom part and open the Format Shape pane to change its color independently.

Feel free to customize the colors as you wish!

Step 15. Insert Another Shape

Let’s add to our design by inserting another shape. Start with Insert Menu, then Shapes.

This time, select a rounded rectangle. Click and drag to draw it—it will eventually become part of our light bulb design.

Step 16. Add a Second Rectangle

Next, draw a second rounded rectangle and position it on top of the first one. Below is a suggested position:

Step 17. Use the Subtract Option

Now, let’s try using Subtract from the Merge Shapes options this time.

Notice how it cuts out the area where the shapes overlap.

Step 18. Customize the PowerPoint Logo

Repeat this process to further customize the shape as needed. I did so and positioned it atop my existing illustrations to create the look of a light bulb.

Step 19. Finish the PowerPoint Logo

You can also easily duplicate shapes and lines. Start by selecting the shape you just customized, then go to Copy followed by Paste to create a duplicate.

To mirror it, go to Arrange > Rotate > Flip Horizontal. To keep things consistent, use Merge Shapes to cut these shapes out of the blue shape.

Now, our custom logo visually represents a light bulb—crafted entirely in PowerPoint!

Step 20. Add PPT Logo Text

To complete the concept, let’s add some text to our illustration. Without any text, this design resembles an icon rather than a logo, which could work well for a business name.

To insert text, simply double-click and begin typing.

Step 21. Customize Logo Text

Your text may need some adjustments. I’ll use the font George Sans Serif from Envato Elements, as it’s a bold, clean font that fits this aesthetic well.

To change the font, click on the text and look at the Home menu, where you can adjust the font name and size to your liking.

Step 22. Change the Font Color

You can also modify the font color via the Home menu. Click on the Font Color icon and you’ll have a range of choices.

Choose from theme colors, preset colors, or customize your own. I selected colors that best matched the illustration we created.

How to Make Animated Logo Designs in PowerPoint

Step 1. Select Microsoft PowerPoint Logo Pieces

Now, let’s explore how to animate your logo in PowerPoint.

You can follow along with a logo you designed or with an image file you imported. Keep animations simple to avoid overwhelming your audience.

First, check out your PowerPoint logo. It still has many pieces; while you could animate them individually, it might be too busy.

Begin by selecting all parts of your logo.

Step 2. Group Microsoft PowerPoint Logo Parts

Next, we’ll group all these pieces together. Right-click on PC or control-click on Mac, then select Group > Group. This groups everything, allowing us to animate it as a single unit.

Step 3. Choose an Animation

With the grouped logo selected, navigate to the Animations menu. Here, you can choose from various animations to apply to your logo.

For a moderate effect, select Fade In. This will make your logo fade in smoothly, which works well for an introductory slide.

Here’s a preview of what that looks like:

Step 4. Ungroup PowerPoint Logo Parts

For a more complex animation, let’s ungroup our logo. Right-click on PC or control-click on Mac, and select Group > Ungroup. Now, you’ll see all the separate parts again.

Step 5. Selectively Group Logo Parts

This time, let’s be selective about our grouping. I’ll group the illustration and the text separately. This way, we can animate the two pieces individually.

Step 6. Animate Each PowerPoint Logo Part

Add animations to each part as before. For the illustration, I’ll use Float In, and for the text, I’ll select Fade. Click Preview to see how your animation looks.

Here’s a preview of this animation:

Step 7

Notice the order of the animations:

1. The illustration
2. Then the text

You can customize this order and other aspects, such as timing, using the Animate Pane.

Want to learn more about animation in PowerPoint? Check out these additional resources:

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  How to Control PowerPoint Animation With the Animation Pane

  Andrew Childress 05 Apr 2022

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  How to Quickly Add Good Animations to Your PowerPoint PPT Presentations

  Andrew Childress 21 Nov 2022

Now You Know How to Create a Logo in PowerPoint (and Animate It Too!)

Can I create a logo in PowerPoint? Yes, you can! Hopefully, you now see the potential PowerPoint holds for logo design. With various custom shapes, you can create a logo from scratch. Remember, you can also import logos into PowerPoint and apply the animation techniques we’ve discussed!

Want to learn more about Microsoft PowerPoint? Explore these free resources to continue your learning journey:

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Use PowerPoint Logo Designs to Customize Your Next Presentation

You’ve just learned how to create a logo in PowerPoint and animate it. Additionally, we’ve highlighted a great source for premade PowerPoint logo design ideas. Why not take advantage of Envato Elements today?