Winning Pitch Decks in 2024 With PPT Templates
5 minutes read
Do you need to use a pitch deck for your presentation? Learn how to quickly build a great PowerPoint pitch deck with a PPT template. Explore tips and a starter video.
Introduction to Pitch Decks
Pitch decks have exploded in use alongside the startup boom in recent years. You’ll most often find pitch decks from startups and small businesses seeking to gain support from investors. In this tutorial, I’m going to teach you how to use pitch deck templates to rapidly build a winning pitch deck. You’ll learn more about the right deck format for a pitch presentation PPT and how to use a pre-built theme to speed up the process. We’ll start by answering the question: what is a pitch deck?
What Is a Pitch Deck?
The term “pitch deck” can mean a variety of things. Most often, the idea is that the pitch will lead to investment in your company in exchange for a piece of it. However, that’s not the only time you can use the pitch deck format.
Generally, think of a pitch deck as a tool to inspire action for your business. You could be pitching for new business, investment in your company, or even new employees to come on board. The point is to share your vision with the audience and inspire them to join you.
Learn more about presentation pitch PPTs and slide decks:
How to Structure Your Pitch Deck
Sequence and structure matter when creating a pitch deck. If you reveal data too soon, your audience might not grasp the “why” behind your new concept. Here’s a tried-and-true structure to remember:
- Grab your audience’s attention: Establish excitement through storytelling, such as a customer success story.
- Describe the problem: Clearly articulate the problem your company addresses.
- Explain the market: Define the scale of the problem and the potential customer base.
- Describe the solution: Focus on your product or service as the solution to the problem.
- Make an ask: Request funding or support clearly at the end of your presentation.
Each of these steps may involve multiple slides to emphasize your points, ensuring your pitch stays focused.
5 Visual Design Tips for Better Pitch Decks
Building your next business pitch PowerPoint doesn’t have to be daunting! Here are five tips to simplify the design process and enhance your content:
1. Outsource the Design Work
Using a business pitch template can significantly streamline the design process. Take advantage of pre-built templates to enhance your presentation while still allowing for customization.
2. Use Infographics to Illustrate Key Processes
Infographics can make complex data more digestible. They provide a more engaging way to present key information about market sizes or business processes.
3. Add a SWOT Slide for Visual Strategies
Incorporating a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) in your pitch deck can demonstrate that you’ve considered potential challenges and advantages.
4. Fewer Elements Lead to More Attention
Simplifying your slides by removing non-essential elements can help the audience focus on what matters.
5. Tell Stories with Data
Use charts and graphs to present statistical information in a more captivating manner, which can help to drive your message home.
5 Pitch Decks in Action
Examining successful pitch decks can provide valuable insights into effective presentation techniques. Here are some top examples:
1. Airbnb
Airbnb’s pitch deck is notable for its simplicity and clarity in presenting the concept of booking rooms with locals instead of hotels.
2. Mint
Mint’s pitch deck effectively illustrates its unique features compared to other personal finance tools.
3. Mixpanel
Mixpanel’s presentation showcases past achievements and clearly outlines future goals for growth.
4. Canvas
Canvas highlights the market opportunity for transitioning to a paperless workplace, appealing to investors’ interests.
5. SEOMoz
SEOMoz’s deck frames their authority in the SEO market, enhancing credibility with potential investors.
See even more examples of startup pitch decks here .
How to Quickly Make Great Pitch Decks With PowerPoint PPT Templates (Video)
Ready to start building your pitch deck? Check out our video tutorial for a step-by-step guide.
How to Build a Great Pitch Deck (Quickly)
We’ll use the Pitch Werk theme to create a pitch deck. Grab this PPT presentation design as part of a subscription to Envato Elements, which offers over 750 professional PowerPoint templates.
When preparing for a pitch, consider the following steps:
1. Introduce the Team
Investors often prioritize teams over ideas. Use a slide to highlight team members and their roles.
2. Describe the Problem
Clearly define the problem your business addresses, supported by data and statistics.
3. Offer a Solution
Present your solution, focusing on what makes it unique and why your team is best suited to implement it.
4. Offer the How
Share the mechanics of how you plan to execute your solution, highlighting key milestones.
5. Ask for Action
Conclude your presentation with a clear request for funding or support, ensuring that your audience knows how they can help.
Explore additional PowerPoint templates on Envato Elements to find the style that suits your needs best.