How to Do a Webinar Right
6 minutes read
Webinars are a great way to connect with your audience, introduce them to your brand, and promote your products or services. However, hosting a webinar for the first time might be intimidating.
On top of that, without doing any prep work first, you run the risk of your audience leaving in the middle of the webinar or worse, running into technical issues that’ll ruin the delivery of your presentation.
If you’ve been wondering how to do a webinar right, you’re in the right place. In this article, we’ve rounded up the best webinar training tutorials that’ll not only teach you how to do a webinar right, but also show you everything that you’ll need to set up and host your first webinar.
Must-Read Webinar Training Tutorials
The tutorials on this list will cover both beginner topics such as what is a webinar and how to do a webinar, as well as more advanced topics that deal with webinar promotion and being more confident on camera.
1. What Is a Webinar (Definition)? + How Does It Work?
The first tutorial on this list covers what a webinar really is and how to use webinars in your business. It also answers the question: how does webinar training work? You’ll get practical ideas about how webinars can be beneficial for your business and walk away with an understanding of how to make a webinar and whether a webinar has to be hosted live.
2. How to Plan & Create Sales Webinars That Convert
As we’ve mentioned earlier, a webinar is a great way to promote your products and services. In fact, many businesses are using it to increase their revenue by making a sales pitch for their products and services directly on the webinar. In this tutorial, you’ll learn why you should consider hosting a sales webinar and how to plan it. You’ll also get a basic idea of what is needed to create a webinar so that you can find the best tools for the job.
3. How to Design Killer Webinar Slide Decks (With Templates)
One of the most important parts of a great webinar presentation is the slide deck. A webinar slide deck serves as a visual aid that helps you present your ideas to the audience. This webinar training shows you how you can easily use pre-made PowerPoint templates to create a slide deck for your webinar and save time.
4. 20+ Tips: How to Present a Great (Successful) Webinar Presentation
To host a successful webinar presentation, you’ve got to come up with the right idea, create a marketing plan, choose the right tools, and design an attractive slide deck. You also have to plan how to engage your audience during the webinar and how to follow up later to ensure the best possible return on your investment. In this webinar training, you’ll go through 20 quick tips that’ll help you prepare for your first webinar presentation and ensure you deliver it successfully.
5. How to Create Webinar Landing Pages (That Get Registrations)
Once you’ve got your webinar planned out, you need to design a landing page that’ll allow your audience to sign up for your webinar. A successful landing page will have several elements, such as an enticing headline, convincing copy, a call-to-action, and more. This webinar tutorial is all about making a high-converting landing page, showcasing examples, and providing practical tips for promoting your landing page.
6. Webinar Marketing: How to Market Your Online Webinar Right
Webinars are excellent marketing tools, but they need promotion to attract attendees. While emailing your existing audience is the first step towards getting webinar registrations, several other tactics can expand your reach and increase attendance. In this article, you’ll discover clever tactics for your webinar marketing strategy, how to prepare before promotion, and how to follow up with participants after the event.
7. 15+ Best Live Online Webinar Software for 2018 (Free + Paid)
When it comes to webinars, there’s no shortage of platforms. They range from free to paid, but how do you know which one is the best for your situation? In this roundup, you’ll discover the best online webinar software available, what each platform has to offer, and what to look for in a webinar platform.
8. How to Successfully Host an Online Webinar (With Free vs. Paid Tools)
In this tutorial, you’ll get a practical walkthrough of how to use YouTube Live Streaming to host your webinar for free. The article guides you through key preparation steps before your webinar and explains why you should consider using a free tool to host your webinar.
9. How to Set Up & Run a Professional Online Webinar
Aside from coming up with an enticing idea and an attractive slide deck for your webinar, there are several technical details that go into organizing and hosting a professional online webinar. This tutorial dives into the technical side of hosting a webinar, explaining how to pick the best camera, microphone, and other equipment you’ll need.
10. How to Record a Webinar on Your Mac or PC (In 2018)
While most webinars are held live, there are several reasons why you might want to record one on your computer. This webinar training shows you how to record your webinar on both Mac and PC.
11. How to Choose the Right Microphone for Your Webcam Video
No matter how interesting your webinar topic is or how good your slide deck is, poor audio quality can lead to a bad impression. This guide will help you choose the right microphone for your situation, with video tutorials explaining the pros and cons of different microphone types.
5 Essential Webinar Tips
Throughout this article, we’ve shared numerous resources to help you learn everything you need to know about hosting a successful online webinar. Here are five essential tips to ensure your webinar meets your goals.
1. Decide on the Goal for Your Webinar
The first tip is to determine the goal for your webinar. Whether you’re aiming to raise brand awareness, grow your email list, or meet sales targets, the goal will dictate the type of webinar and its topic.
2. Find the Right Tools
Finding and using the right tools for your webinar is crucial. This includes the webinar platform, landing page software, and technical equipment such as your webcam and microphone. Investing in quality audio and video equipment will enhance presentation quality, ensuring your audience stays engaged.
3. Always Do a Practice Run
Conducting a practice run before your webinar will help you refine your presentation and ensure everything is working correctly. It’s beneficial for both experienced and novice hosts.
4. Keep Backup Cables and Battery Nearby
Avoid interruptions during your webinar by having backup cables or batteries for all your equipment.
5. Consider Enlisting a “Tech” Assistant
Having a coworker or partner act as your technical assistant can help manage any tech issues, monitor live chat, and take care of distractions during your presentation.
Get Ready to Host Your Webinar
Hosting a webinar may seem daunting, but with the right resources and a solid plan, it becomes manageable. Utilize the resources and tips provided above to prepare for and successfully host your first online webinar.